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Food & Wine Portland

Uncle Nearest Whiskey Worldwide Debut in Portland

Posted on July 26, 2017 by ALOR
Reading time 12 minutes
Food & Wine Portland

“We’re Here With the Chef”

Posted on July 18, 2017 by ALOR
Reading time 7 minutes
Oregon Portland

5 Answers With Ezra On Portland’s Fruit Beer Festival

Posted on June 8, 2017 by ALOR
Reading time 12 minutes
About ALOR Oregon Portland

Impact of Storytelling & Content Marketing Strategy

Posted on May 31, 2017 by ALOR
Reading time 3 minutes
Travel

A Bubble in Time

Posted on May 19, 2017 by ALOR
Reading time 1 minute
Food & Wine Oregon Portland

Discovering Portland’s Newest Hidden Cocktail Bar

Posted on May 3, 2017 by ALOR
Reading time 5 minutes
Food & Wine

Willamette Wine Tasting Etiquette & Tips

Posted on April 26, 2017 by ALOR
Reading time 18 minutes
Food & Wine Portland

Hot Boxing Fried Chicken

Posted on April 21, 2017 by ALOR
Reading time 5 minutes
Food & Wine

10 Wine Photography Tips to Gain Twitter Followers

Posted on April 19, 2017 by ALOR
Reading time 8 minutes
Food & Wine Oregon

Five Answers: Wine Tasting With Le Cadeau

Posted on April 13, 2017 by ALOR
Reading time 11 minutes

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It’s a hard pill to swallow but no one OWNs their social media account.⁣ Here’s why I think this is a point worth raising. .⁣ Back in 2010, I worked for Food Network. Facebook had only been around six years and social media was lumped into the Owned marketing category (Owned, Earned, Paid.)⁣ Brands built, customized, created content for, and publish it to, OUR Facebook pages. Or so we all thought. . Since then a couple key things have happened.⁣ .⁣ - October 6, 2010 Instagram launches⁣ - April 9, 2012 Facebook buys Instagram⁣ - November 8, 2016 Trump wins amidst a storm of "Fake News" propagated on social media⁣ - January 11th, 2018 Facebook changes algorithms prioritizing family, friends & groups⁣ and business pages started loosing traction. - September 28, 2018 a Facebook hack compromises 50 MM users personal data⁣ - November 19, 2018 Instagram warns people using third party growth hack apps they “may see their Instagram experience impacted.”⁣ .⁣ Now, nearly a decade after brands started leveraging social media, some marketing agencies still attribute social media to the Owned category and frankly, I'm flabbergasted by it.⁣ .⁣ If the last few years have taught us nothing else, it's that social media is not something even Facebook or Instagram has total control over.⁣ .⁣ Accounts can be hacked, deleted, closed, sold or altered without warning.⁣ .⁣ My advice for small businesses, is three fold.⁣ 1. Read and abide by all terms of use for social media platforms.⁣ 2. Only use third party apps that are official partners of Facebook/Instagram. Ping me if you need help finding them! 2. Develop a marketing strategy that takes this vulnerability into account. For that, we're here to help.⁣ . #ALORTip #ALORconsulting #pdxsmallbusiness #pdx #VanWa #marketingtips #mktg #instagram #marketingcoach #socialmedia #smtips #success #socialmediaconsulting #socialite #socialmediamarketing #digitalmarketing #marketingstrategy #marketingdigital #Instagrowth #socialmediastrategies #socialmediaskills⁣ #socialnetwork #leadership #thesocialsociety #makewavesmonday #mondaymotivation #creativeprenuer #mycreativebiz #creativesofinstagram ⁣
Do you raise a glass of whiskey or beer on Saint Patrick’s Day? - Paolo spent a year studying in Dublin. This morning I asked him what it was like to be in Dublin on Saint Patrick’s Day. Without missing a beat he said “in Dublin, everyday is Saint Patrick’s Day.” After we stopped laughing he said “actually if you ran around wearing a shamrock T-shirt or a silly green hat someone might punch you for it.” and then he said “We’ll have good craic tonight lads!” He lost me there but explained it’s how the boys in Dublin announce their drinking plans to one another. Oh the stories he can tell! - #PaoloFerrarisPhotography #liqpic #ALORconsulting #BrandyShearer #saintpatricksday #womenwhowhiskey #womeninwhiskey #premiumwhisky #blendedmalt #supportscotch #whiskyphotography #instawhisky #whiskey #whiskeygram #instawhiskey #whiskeytime #whiskygeek #stpatricksday #whiskycollection #whiskycollector #whiskyfabric #scotchyscotchscotch #whiskyphoto #whiskypic #imbibegram #spiritofdublin #stpatricksday2019
Dare you to ever think of pizza shop salad the same again.⁣ -⁣ Winter squash puree, hazelnuts, shallot vinaigrette and field greens from small family farms. @nonavopizza in #VanWa deserves a visit from the #PDXfoodie crowd.⁣ -⁣ Their menu changes with what's ripe and their daily specials are ripe with creative seasonal dishes. In their own words "The farm deliveries are some of the most exciting times in the kitchen, ideas flowing, testing and tasting. Passion and excitement really do taste better than boredom and monotony. Not to worry, things will come and go and come back again, just like the seasons."⁣ -⁣ #PaoloFerrarisPhotography #ALORconsulting #TheCouve #VancouverUSA #WelcometoWashington #springhillfarm #portlandfoodie #foodphotooftheday #dishoftheday #quickandeasyfood #Storyofmytable #foodstyleguide #seekthesimplicity #mycommontable #pdxsmallbusiness #culinarylife #goodfoodgallery #vancouverwabusiness #freshandhealthy #eatyourgreens #foodgoals #Storyofmytable #eaterpdx #washingtonexplored #Livewashington #TheCookFeed #mycommontable #vegetarianeats ⁣ ⁣
If you could go anywhere in the world right now, where would you go?⁣ ⁣ #PaoloFerrarisPhotography in #pasorobles #California⁣ ⁣
Flatlays, still love 'em or ready for what's new?⁣ ⁣ @headwaterspdx #charcoalbread🖤⁣ ⁣ #ALORConsulting #PaoloFerrarisPhotography⁣ #heathmanhotel #HeadwatersPDX #onmytable #inmykitchen #darlingweekend #pdx #portland #downtownpdx #moodyfood #greatsalteveryday #eatwithyoureyes #downtownpdx #portlandfoodie ⁣ #foodtography #foodstyleguide #foodphotoshoot #storyofmytable #fwx #makeitdelicious #pdxfoodie #vancouverwabusiness #foodpersonality #infatuationpdx #foodandwine #tastingthetable #pdxsmallbusiness #traveltoeat
The joy of photography is being playful. #ThingsPaoloSays PS: Paolo has become a #tealover over the last year! #paoloferrarisphotography #alorconsulting #smithteamaker #tea #smithtea #aslowmoment #slowliving #portlandphotographer #moodyfood #foodstyleguide #pdxfoodie #pdxtea #teaoftheday #beveragephotography #mycamas #storyofmytable #teaoftheday #thisisteatime #teatime #petitejoys #portlandoregon #madeinportland #madeinpdx #hospitalitylife #darlingweekend #ofsimplethings #hospitalityphotography #pdxsmallbusiness #vancouverwabusiness
Wonder why some people put hashtags in their posts and others in a comment? In short, both work but here are a few things to consider. 1. Perception: In a way, Instagram is the new Google. Think about it. Insta is the place to go to see what a restaurant’s food or a hotel property looks like. Since first impression matter, it’s worth answering the question. Does using 30 hashtags in the body of the post feels spammy. If the answer for your brand is “hell yes” then hiding them in a comment, which could get buried, might be the answer. While where to use hashtags is mostly a style question (to spam or not to spam) there are a few other pros and cons to consider when picking a style. 2. Speed Matters: On Instagram, grabbing attention quickly is part of the game. Algorithms kick in the second an image goes live. When using hashtags to reach new followers, there is an advantage to putting the hashtags in the caption. Simply put it’s faster, which matters with hashtags that have a lot of competition (over 50K uses.) . 3. Flexibility: let’s say there’s a hashtag typo, in the body of a post, no problem just edit it. Not so much if it’s in a comment. Same thing goes if you want to quickly copy hashtags you’ve used in the past. If you keep your hashtags in posts you can hit edit and copy those hashtags. If you put your hashtags in a comment not so much. Although there is a hack. Copy hashtags from the desktop version of Instagram! For businesses, social media is a tool for growth (finding new customers) engagement (customer retention) and my favorite insight (social analytics = greater customer knowledge). Establishing a posting style, content strategy and editorial schedule that’s unique and on brand should be a consideration with any #socialmediastrategy and for that, we’re here to help. Happy Posting! @alorconsulting #alorconsulting #pdxsmallbusiness #vancouverwabusiness #socialmediamarketing #influencers #hospitalitymanagement #contentmarketing #marketingcoach #mycamas #ladypreneur #fempreneur #thesocialsociety #socialmediahelp #socialmediaconsulting #womeninbusiness #instagrammanagement #instagramtips #marketing101 #leadership #mondaymotivation
Thanks BridgePort Brewing for the love you gave us Knuckleheads. - Every visit to BridgePort Brewing, Joel would be there having his pint. Over time, I noticed the BridgePort team always made time to stop and talk to him, sometime to have a pint with him at the end of their day. I did too. Joel, was happy to talk about Art and Literature with me, photography with Paolo. I asked Paolo to take Joel’s photo and asked Joel if it would be okay. Joel smiled and asked “what should I do.” I asked him to act like we were not there and finish his crossword. Something he often did at the BrewPub. Seeing as today is the official final day for BridgePort Brewing, I hope to one day find Joel on a barstool in #downtownpdx - #BridgePortBrewing #brewerylife #brewtiful #og #PDXBrewery #OregonCraftBeer #craftbeerlife #brewtographer #beertography #oregonbrewery #portlandoregon #craftbeer #keepportlandweird #beerislife #craftbeerculture #beerisculture #oregonbeer #pdx #portlandoregon #drinklocalbeer #therealportland #pdxliving #youcaninportland
What do you think of Trumer Pils fresh new look? - #PaoloFerrarisPhotography for @trumerpilsusa #alorconsulting - #craftbeerlife #craftbeergeek #craftbeercommunity #craftbeernerd #craftbeerislife #craftbeerenthusiast #craftbeeraddict #beerfan #craftbeerunited #beerbringsustogether #beerisgood #goodpeopledrinkgoodbeer #ilikebeer #beerisculture #wishyouwerebeer #craftnotcrapbeer #beertographer #craftbeerculture #oregoncraftbeer #portlandcraftbeer #beertography #pdxsmallbusiness #vancouverwabusiness
After being mesmerized by a steady stream of bubbles lining up like soldiers from the bottom of my pint glass, I got to wondering, what's that all about?⁣ ⁣ Turns out, these 'nucleation points' or 'nucleated glasses' give dissolving gas something to latch onto and ultimately form a steady stream of the bubbles. They don't increase carbonation, rather act as a catalyst to speed up the process of dissolving gas... which helps to refresh the head.⁣ ⁣ Sound about right Craft Beer Lovers? ⁣ ⁣ #PaoloFerrarisPhotography @ancestrybrewing⁣ #alorconsulting #craftbeerlovers #brewers #brewerylife #craftbeerlife #craftbeergeek #craftbeercommunity #craftbeernerd #craftbeerenthusiast #craftbeeraddict #craftbeerunited #beerbringsustogether #youcaninportland #goodpeopledrinkgoodbeer #ilikebeer #beerisculture #beerisgood #beerfan #craftbeerislife #wishyouwerebeer #craftnotcrapbeer #craftbeerculture #oregoncraftbeer #portlandcraftbeer #beertography #beertographer #moodyfood #pdxsmallbusiness #vancouverwabusiness
Because he goes way out of his way, to get the shots people remember.⁣ ⁣ #PaoloFerraris #ALORconsulting #ContentMarketing #PaoloFerrarisPhotography For #FoodandBeverage & #Hospitality #PDXPhotographer #PortlandOregon #portlandia #storytellers #portland #oregon #mylife #portlandbridges #sky_captures #photooftheday #stjohnsbridge #entrepreneurcouple #creativetravelcouple ⁣
Food is savory architecture. #ThingsPaoloSays 🧡⁣ ⁣ #PaoloFerrarisPhotography for @laurelhurstmarket #alorconsulting ⁣ ⁣ #smokedsalmon #eatwithyoureyes #pdxfoodie #portlandfoodie #foodphotooftheday #dishoftheday #moodyfood #quickandeasyfood #Storyofmytable #foodstyleguide #catering #seekthesimplicity #mycommontable #hospitalityphotography #pdxsmallbusiness #culinarylife #goodfoodgallery #vancouverwabusiness #coupleswhoworktogether⁣ ⁣

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The Biveros Effect

To Travel is to Live.

People We Know

They're more interesting than you think.

My Girls On Tour

Fashion & Travel Blog by Abigail Royston

something 'bout everything

The journey of learning something about everything, & everything about something!

Upper Left Culture

The Local's Guide To Adventure Travel In The Pacific Northwest

Traveling fashionista

Katey Blaire

A Fashion, Travel & Lifestyle Blog

The World according to Dina

Notes on Seeing, Reading & Writing, Living & Loving in The North

social underground

Blog about Mexico's Must Have Seen

Playa del Carmen, Tulum, Cancun, Riviera Maya, Cenotes, Sian Ka'an, Cozumel, Bacalar, Mahahual, Monterrey...

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Smidgens

BayArt

New Perspective on Life

Vino and Video

An average guy's take on wine and movies

Adventures Abroad

tales from a life abroad.

DC Elseworlds

Live your fantasy here

In The Kitchen With Gianna Trzesniewski

Simple recipes that create a "WOW" factor for the people sitting next to you at the dinner table.

Clio Publishing

Small and perfectly formed

Mark My World

Hacking life while enjoying everything in between

tastingwithtinu.wordpress.com/

Travelling with Lyn

My experiences in Italy and the world

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